Whilst there may be a lot of differences in dentistry between Germany, Australia, Great Britain, America and Canada, people are still very much the same across the board when it comes to making decisions that are important to them in their lives. In this video, Sandy Roth asks you to think about how YOU make your decisions. What is it that causes you to seek something? What is it that you test in order to determine something is a good or bad idea? What are you willing to give up or not give up in order to achieve something that is important to you?
What you will find by asking yourself these questions is the similarity of thought processes on how your patients come to make their own decisions. The more you can recognise that process, the more easily you will be able to connect to your patients as they make important decisions about their health and about working with you.